Three Reasons Eat24 Needs Facebook
If you are investing too much in organic content that is not delivering the value desired, post less.
Hope this works! “: Dear - Pls help us by holding flight 684. 582 delayed & 28 of us on 684 ”
5 Little-known YouTube Features for Marketers
Video chat for services: Google Releases Helpouts App For iOS via
Why abandoning Facebook isn't a strike against Facebook but against your customers. Shame on Eat24.
Makes perfect sense. Oklahoma, w/ 7th highest poverty rate in US, Bans Minimum Wage Increases. via
My new blog post: Shame on Eat24 (and Why Your Brand Should Not Repeat Its Facebook Mistake)
Thx for sharing my blog post today!
Brilliance! Amy Schumer spoofing Aaron Sorkin with "Foodroom." If you love (or hate) Sorkin, watch it!
US Airways' Tweet Takes a Hard Landing & Other Social Media News | LinkedIn by
I check it out of curiosity periodically. Not much value in it, but it's still a curiosity.
Impressed with Klout's responsiveness. Asked an undirected question on Twitter and got responses from execs. Good listening & response!
Thanks for the quick responses, gentlemen.
Anti-tech group wants to "destroy capitalist system; create new world w/o an economy." Then we'll ride unicorns!
Click here if you forgot your password: The plot to kill the password via
On Klout's mobile site. Didn't realize it had been removed elsewhere.
On the mobile site, Joe. (And nice to hear from you. Congrats on the deal w/ Lithium. Good people!)
True. I don't check it often, but I still find it an interesting curiosity.
Why does Klout still show it if it can't be kept up to date? Is Klout's estimate of influence able to be maintained?
Does anyone find Klout's "influenced by" data ridiculously dated? Have people listed w/ whom I've exchanged no communications in 18 months!
The Guardian is set to launch a free paper in the US that uses an algorithm to choose content
Shocking! NYC Mayor Bill De Blasio Not Cool With Prostitutes Using Airbnb via
Sad: Study finds girls don't stand by friends who report sexual violence, often blaming them for victimization.
Looking at people's public profile is not creepy (unless you're doing it in a creepy manner.)
Another Google Glass attack in San Francisco: Journalist Attacked; Device Smashed In Mission District
I appreciate the invitation, but I am unable to do much public speaking these days. Good luck w/ the planning!
We can respectfully disagree with one other. You, sir, are a true contrarian.
Why does pinning a tweet to the top of your profile matter? People don't visit profiles, do they?
Science, economics & politics change frequently & have unknowns but have experts. Many social "experts" have been weak, but not all.
I actually think you're chatting with two. (Careful with expectations. Experts are right more then wrong, not prefect.)
The key to success is not to assume that social media is a marketing channel but to assume it isn't.
The fact that mostsome/many social media experts are frauds does not mean that there aren't actual experts.
If you're blaming Facebook for changing the game, stop & ask yourself these questions.
An Apology To Brands On Behalf Of Social Media Experts Everywhere via
Doesn't sound very Disney to me!
Social media marketers have a Facebook hangover, having binged on bad strategies. Should they blame the bartender?
5 Ways to Make Your Brand Thrive in the Sharing Economy
Facebook reportedly planning money transfer services via (I predicted this 3 yrs ago--what took so long?)
It's a better app than most realize. Spinning off Messenger is FB's smartest, safest choice H/T
This week on my CSR Now! blog - American Express is a Green-to-Gold Award Winner
Thanks for sharing my blog post!
One of Wikimedia's largest donors accused in paid editing scandal via
I just registered for Junior Achievement Bowl-a-thon. Visit my page on if you care to sponsor me!.
Blame the news media for paginating needlessly (except to serve more ads.) :)
Fair enough, but bragging about Facebook fans when revenue-generating metrics are dropping is cold comfort.
Sigh: Orlando Magic attendance & ratings are down, but they're happy w/ Facebook fan count. H/T
I'll endeavor to maintain the high quality! :)
Agreed--and when you peel the onion & consider normal consumer behavior towards marketing, the expectations seem even dumber.
If you complain Facebook mislead you about earned media marketing, you may be saying more about you than them!
I have up my ninja ways when I gained 50 pounds! :)
I was happy to take the compliment. At least she didn't call me a Ninja! :)
Read Champions ▸ today's top stories via
Did Facebook lie to marketers? The future of your social media marketing depends on your answer.
Thanks Kelly! Hope all is well at Northwoods!
I loved that metaphor also. I was worried I'd beaten it do death I liked it so much! :)
If you're disappointed in Facebook's paywalls & organic reach, whose fault is it--yours or Facebook's?
My new blog post: Ducking Responsibility: Marketers and Agencies Playing a Shameful Facebook Blame Game
Even at its darkest, Grand Budapest Hotel still charmed. More story than most Wes Anderson films: same great soundtrack & imagery. Grade: A-
No, thank you for tweeting it.
How to fix the Second Amendment, by Former Associate Justice of the Supreme Court John Paul Stevens
Had to uninstall Timehop. I was excited they finally got an Android app, but it was a semi-functional disaster. Needs A LOT of work!
Social sniff test: Employees as advocates or as commercial commodities? (Now w/ a comment from me)
CNN is no longer 24-hour news; it's 24-hour advertising maximization.
Uninstalled CNN app & canceled SMS alerts (had for 10+ yrs). I can't take one more worthless headline or alert about missing plane!
CNN breaking news alert: Search for Flight 370 "to continue for a long time." In other news, CNN doesn't know what breaking news is.
Empire State Building at sunset. @ Empire State Building
Nominations open for Silver Bowl Awards for Social Media Excellence in Financial Services -
Social Business is Dead! Long Live What’s Next! - Chris Heuer by
Survey Shows Twitter Users Find Ads On The Network Irrelevant, Random via
Digital Happenings of the Week, April 4, 2014 via
The Royal Myth: Content Is King | LinkedIn
The Sweet 7: April 2014: Some good reading material relating to social media marketing
Why should Social Marketing (re)start with strategy: Thanks !
In Spain, Australia, UK, France & Germany, more consumers do NOT believe advertising/marketing than DO.
IAB Report: US Internet Ad Revenue Grew To $42.8B In 2013, Overtaking Broadcast TV via
Serious reading takes a hit from online scanning and skimming, researchers say - The Washington Post
Laughed out loud, thanks!
Engagement is terribly overvalued. Financial KPIs are good, but so are attitudinal or behavior changes.
44% of consumers w/ HHI in of $150K+ plan to apply for a new card in the next six months.
35% of consumers say they’ll “definitely” or “probably” apply for a new card in the next six months.
Half of consumers heard about their current primary credit card online; just 34% heard about the card offline.
I blame Maslow's Hammer: If all you have is a hammer (or "Like"), every problem looks like a nail.
That's like saying losing your limbs is better than death. Perhaps true, but hardly a reasonable outcome.
I know--just painful and embarrassing to read that report. needs a hashtag:
Apparently, Barbie grew up and became a marketer. :)
I'm willing to give them CTR as a reasonable KPI (maybe!) but the likes and tweets are inexcusible.
Marketers need to stop counting engagement or impressions and start focusing on impact!
Shameful: 80% of marketers unable to write a P&L & Balance Sheet correctly when given a simple business scenario.
Dear God! 58% of marketers place Likes, Tweets, Clicks and/or CTR in Top 5 Marketing ROI KPIs!
Misuse of "ROI" is a pet peeve! 67% of Marketers don’t believe Marketing ROI requires financial outcome.
Got tix to see a new James Brown documentary at thanks to being an Amex card member. (Note: I'm also an employee!)
Card Members, tomorrow is the last day for presale tix. Get them before they sell out:
Ironic: I saw a promo for the return of a show called Unforgettable, but I couldn't remember it every being on TV.
You're so cynical. Not wrong, just cynical. :)
Zach Braff's "Wish I Was Here" looks intriguing. The Shins on the soundtrack again! It'll change your life, I swear. VIDEO