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| Good numbers: 40% of millennial would pay extra for products that help project and elevate their image |
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| talking about how to market to millennials - market WITH them- allow them to personalize and elevate their own brand |
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| Peer influence is twice as important as advertising |
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| Hi Bill! Thanks for the handout. Anyway to get that electronically? sfathi@affect.com |
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| Thanks for your support Rod! I just posted the slides online as well - |
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| Slides from today's Kickstarting Online Communities: Con Edison Case Study |
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| absolutely! We should connect when you are in NY |
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| Like this advice! “: The best YouTube videos feature a "WTF" moment ” |
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| I'm in a session at a conference talking about this topic - and I feel slightly dirty ;( |
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| Are you still uneasy with the idea of sponsored SM posts? It still makes me nervous. Not sure end user is comfortable yet. |
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| Value=compensation - cash, free product or discounts/coupons - when it comes to paid social media endorsement - says Izea & the IRS |
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| Thanks to for sharing your insights and operations on social media measurement. Very informative! |
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| Cisco has 25ppl FT dedicated to SM and 200 digital marketers PT- that's one way to dominate SM as a B2B brand |
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| Interesting how Cisco categorizes different types of engagement on social |
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| You need a dashboard to organize all the dashboards for social media measurement |
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| Any friends going to WOMM-U? Want to meet up in Chicago next week? |
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| Wow! What a lovely thing to say. Thank you. |
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| Thanks for listening! Hope you found it useful. |
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| Great advice from - "You need to know the rules of engagement before engaging with the media." |
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| Thanks Jessica! I'm glad you found it helpful. |
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